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5 Tips to Get the Most Out of Your Outdoor Advertising Campaign
Outdoor advertising gives you an opportunity to reach large numbers of people in targeted areas. This is a traditional type of advertising that’s been around, in one form or another, since long before...
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3 Reasons LaunchPoint Can Enhance Your Next Campaign
If you are seeking to promote your business using the most effective and innovative platforms and strategies, LaunchPoint Marketing is your best choice. There are three simple reasons. Experience...
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Here’s How to Make an Impact at your Next Tradeshow
Trade shows provide brands with an excellent opportunity to communicate directly with a highly targeted audience interested in your company’s products and services. When you have a booth at a trade...
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Experiential Marketing: Hands-On Advertising to Increase Brand Awareness
If you are looking for creative ways to reach your audience, you should consider hands-on advertising experiences, better known as experiential marketing. This is a more personal and direct approach to...
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How to Get the Best ROI from Your Event Sponsorship
Sponsoring an event can be one of the best ways to call attention to your business in a positive way. Events allow you to have your brand associated with an uplifting experience in your community. If...
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Choosing the Right Types of Advertising for Your Business
Before starting an advertising campaign, you want to make sure you are using the most effective approach. Depending on your type of business and the audience you want to target, you may find that...
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The Benefits of Emotional Advertising Campaigns
When planning marketing campaigns, don’t overlook the power of emotions. Research indicates that the most effective advertising targets the emotions more than the intellect. That’s because people tend...
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Increase Your Sales With Event Advertising. Here’s How
Local event advertising is one of the ways that LaunchPoint Marketing can help you spread the word about your business. There are a number of ways that events such as sales, merchandise promotions,...
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How to Measure the Effectiveness of a Billboard Advertising Campaign
Billboard advertising has been around for decades, and it’s still an effective way to promote your business. Today, however, you have to be extremely creative in your approach to capture the attention...
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6 Key Points to Creating an Activation Space that Will Have Positive ROI
Events give businesses the opportunity to gain valuable publicity and uniquely impact consumers in a short amount of time. Having a booth at an event such as a festival or concert, however, is not by...
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3 Things to Avoid In Your Advertising Campaigns
As every savvy business executive knows, advertising is the key to expanding one’s sphere of influence while also optimizing the bottom line. However, many corporate leaders don’t know which...
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The Importance of Captive Portal WiFi Advertising In An Ad-Blocking Age
The average person in America spends at least 2 hours browsing the Internet using their mobile phones. WiFi is also in demand and many businesses have wireless networks for customers. Consequently, in...
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3 Outcomes of Effective Event Sponsorship
Event sponsorships are a great way to get your company and your products in front of thousands of potential customers. LaunchPoint hosts a number of events in Las Vegas every year, which attracts...
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3 Helpful Tips to Gain the Greatest Exposure from an Experiential Campaign
Are you looking for new ways to increase the exposure of your product or business? Are you bored with traditional advertising campaigns and want to try new and creative ideas? The best kinds of...
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What’s Keeping You From Using Event Marketing for Your Business?
Have you ever noticed a company or brand’s advertising when you’re at a concert, convention, amusement park or another large gathering? That’s event marketing at work. Event marketing is one of the...
View ArticleFinding the Right Events for Your Business to Sponsor
Whether you sell produce to local restaurants or electronics to consumers all over the world, sponsorship and event marketing are powerful tools for any company. In fact, event marketing is one of the...
View Article4 Ways to Make a Lasting Impression Through Sponsorship
Sponsorships can be powerful advertising tools to build your business. After all, a sponsorship lets you connect with customers on a different level, leveraging the larger community to establish your...
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Should You Have An OOH Advertising Budget For Las Vegas – the 42nd Market?
Absolutely! Especially if you could impactfully and efficiently reach a large and quality audience from major US markets in one concentrated place. That’s not typically how Las Vegas is viewed. It...
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The Value of Marketing in Las Vegas
It’s a new week which means there must be another large convention in Las Vegas… and this week is no different as the city welcomes DMAI – Destination Marketing Association International – the trade...
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Convention Advertising in San Diego Went Big for Comic-Con
Last week Comic-Con celebrated their 45th anniversary at the San Diego Convention Center. If you hadn’t been to San Diego for anything other than Comic-Con, you might think the city was a primary...
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